Facebook Marketing
1. Why (why use Facebook and its ads)
Jian and Mei is a company that specializes in stamped parts, turned parts, and high strength fasteners, and can do $1.6 million/year in business. Doing Alibaba 9th year, a year to invest about 100,000 dollars. Since 2007, the single amount is relatively small, but currently can not leave these traditional B2B platform, go abroad to participate in exhibitions and the cost is too high.
Holding the mentality of constantly understanding the market, Mr. Huang began to build English, Spanish responsive marketing website, October 16, 2015 put GOOGLE advertising, 2 months since the transaction of three orders, one of which is a Spanish customer, more than 50,000 U.S. dollars, to quickly open up the situation of overseas marketing, strengthen the confidence of the business team, so that the bottleneck of foreign trade quickly breakthrough, rapid development of business. At the same time, through the Star Valley's FACEBOOK operation, every day can add 10 or so new fans (customers), according to so converted, in a matter of days, Jian and Mei will be ahead of other peers to all potential customers firmly connected. On Facebook, the customer's procurement mode has changed from the traditional text to a voice, a video, can be a high-quality inquiry. Purchasing mode is changing, marketing mode will be OUT if you don't follow the change.
FB Ads
2. How (Facebook and its ads)
Many business owners want to enhance brand communication and improve performance, but many businesses have problems such as lack of cost to hire FB marketers and limited budget. We provide professional FB marketing services, develop perfect and suitable marketing strategies to solve the difficulties of business owners.
We can do the following for you: tailor-made fan pages based on brand image, providing both quality and content; regular performance returns, based on Insight report (Insight) to adjust the direction and policy of the page; combined with the advantages of advertising operations, so that the page exposure and promotion of the maximum; instant interaction and enhance loyalty, to find the fans who are truly suitable for the brand's image.
2.1 FB Fan Page Content and Operation Planning
2.2 FB Ad Placement
Traditional email advertising is easily treated as spam. FB's advertising service helps companies to "pinpoint" their partners and potential customers from FB users, use FB ads to deliver the latest information, or become a fan of the page.
Since the target of ad delivery is cooperative and potential cooperative customers, it is more precise than general ads and has a higher probability of ad acceptance, featuring a high click-through rate and a more controllable budget.
Where FACEBOOK ads can take customers: promoted websites, FB fan pages, events, apps (not yet available), groups
2.3 FB Advisor, Information Updates and Latest Product Recommendations
New FB Advertising Services - The future belongs to "Total Marketing"!
Facebook's newest advertising service uses instant bidding, where every time a web page is browsed, the cost per bid may be a little higher than general advertising, but because there is no unnecessary cost of clicks or wasted exposure, the overall cost of the advertisement is reduced. Audience delivery is done through the system, which can simplify the complicated settings of previous advertisements and save more labor and time.
The advantages are as follows:
Extremely accurate, targeting the right ads to the right people
Improving Efficiency, Advertising Decision and Setting Processes
Budget control, overall cost of ad delivery down
High conversion rates, those who see the ads are already highly interested
Effective Exposure, Facebook Users' Length of Stay Top of All Web Services
