1. Native-speaking websites are more in line with users' search habits
According to Google
Trends' analysis of international buyers' search habits: 60% buyers search in English, while 40% buyers are used to search in their native language. Not all buyers understand English, and customers in different regions use different native languages, such as Spanish in South America, Arabic in the Middle East, and Hindi in India and Pakistan. The more languages you have on your site, the more people you can reach.
2. Get more traffic from search engines
Search engines (e.g. google) have a variety of languages localized sub-sites, local language keywords have more opportunities to rank in front of the English keywords, the more languages your site, from the search engine to get more exposure.
3. Enhancement of corporate image
The establishment of a multilingual website can establish a good impression of multinational companies in the minds of customers, customer trust, desire for cooperation, the actual probability of transaction will increase 5 to 10 times.
4. Capture vast emerging markets
According to statistics, there are still 4 billion people in the world who do not have access to the Internet, and these people will undoubtedly have access to the Internet in the coming years and decades, which will create huge business opportunities. They are less educated, and websites in their native language will be more popular than those in English. Establishing a multilingual website as early as possible will enable you to take advantage of the market in advance. We are specialized in providing multilingual website building service.
As internationalization continues to accelerate, multilingual websites will become an essential part of businesses and organizations.
Multi-language websites help companies face a large number of non-English-speaking Internet users.
Over time, the percentage of non-English speaking Internet users has continued to climb. The situation has changed radically from the old days when English-speaking users controlled the Internet. The Nielsen Group (a U.S. Internet research and consulting firm) said in March 2005 that foreign Internet markets are "ripe for the picking," and that if you are willing to put in a little effort you can get a big harvest. The results show that Internet growth is slowing in the United States, Germany, the United Kingdom and Sweden, and growing significantly in other countries such as France, Hong Kong, Italy and Japan.
A senior analyst at Nielsen elaborated, "The easiest opportunities are available before the Internet usage habits and user (or site) relationships are established in this country. Customers cultivated during the current growth phase will become the basis for future loyal customers." Multilingual websites are an effective marketing tool for businesses Having the ability to communicate to the majority of Internet users in their own language not only means increased sales, but more valuablely, building awareness of your brand, services and products in the local market.
Building a multilingual website is a great plan because it is probably the most effective way for a business to market itself, capture new users, build relationships with new customers and give the corporate brand an international image.
Multilingual websites can bring new customers to a business
By exposing your multilingual website to potential customers in various countries and regions, you will naturally gain the attention of these native speakers.
Multilingual websites can increase sales for businesses
